Hello, my name is Nilso and wrote this article with the intention to elucidate the theme “Multilevel Marketing” in people’s minds. After a long time working with this business model (and after working with traditional marketing), I have no doubt that the MMN, as many call it, is a great opportunity. However, because it is very “democratic”, this opportunity attracts people of various natures, which makes often the attitudes of some harm all others.
So all a cloud of information unfounded, untrue and cheaters surround the multilevel market, causing many times it is frowned upon by those outside. But to join the industry, you will see that there are positive factors that negative, as in any other activity. By the way, the more I try to show people, especially here on the blog, is that the Multilevel Marketing is an activity like any other, nothing more than that.
I do not know if you are here alone, I was presented to the MMN by a friend, is already part of a Brand Marketing Multilevel, or even if it is a confirmed skeptic about it and just want to read a little more to get even more certain that “MLM does not work.” Well, in the latter case, I do not what to do, just say welcome to blog and use it as best I think. Even can comment on articles with their opinions against MLM, that since they do not offend anyone, they will be approved. Your opinion is your right!
The Multilevel is or is not a good deal?
But if you are a person who is interested in the sector, but goes full of doubts, which I advise you do not go through the minds of others, both by those who are against it, and by those who are blindly in favor. You are an intelligent and capable person, therefore, study, draw your own conclusions and go through his head. This is the only way in which I think the MLM can evolve: the accession of people able to think on their own.
If someone obtains an understanding that this is a big deal, much greater are the chances of that person fight to succeed. And even if it did not she understand that at some point made a failure. On the other hand, a mass of people entering the network marketing blindly, “duped” by false leaders and purely attracted by the desperate desire to get rich is the worst thing that can happen to the industry. People who start a business in these circumstances, whatever it is, most likely fail and the result is an army on the streets saying “Multilevel Marketing is a bored”.
So to begin your studies, I advise you to read this page here until the end. Then follow the links that I point out below and check reflecting the Multilevel is or is not for you. For my part, which I promise you is that I will write as unbiased blog, true and without balelas you can read about Multilevel Marketing on the Internet. At some point I may take a “escorregadinha”: lol: but then just send me an email I stand corrected. So let’s get to it: “The truth, nothing but the truth, unvarnished, on Multilevel Marketing”.
What is Multilevel Marketing
Although this is a billion dollar industry, where millions of people are part around the world, maybe you do not know what is multilevel. So, I will try with this article, you clarify about this business model, their numbers, their potential and how you too can benefit from it all. If you read this article carefully, as well as the other posts on this blog, you can identify this industry the business model with which you always dreamed. Personally, I consider this a “smart business” and, above all, very current, due to the possibility of working from home we have nowadays with the internet. Have you perceive that the multilevel is much more than money, right !? So if you search a business that gives you an enviable lifestyle, health, leisure, financial freedom and to top the risk of becoming a millionaire, welcome.
But what is MLM? This is a business strategy of distribution of goods and services, where the dissemination of products is given by the words “word of mouth” by independent distributors. For this work, such distributors receive bonuses that have been used in millions of traditional advertising campaigns. In addition to indicating the products, distributors may indicate other distributors and thus build an organization of marketing of products with unlimited possibilities of earnings.
Where does the name “Multilevel Marketing”?
This is a curiosity that few people realize. In fact, the term became popular and people just repeat it, without asking what it actually means. But “multilevel marketing” is the term used to describe the activity among the professionals, because to an outsider, he is nothing more than a sales business. But for those who are in this business, it is much more than a mere sales activity, it is a lifestyle. And since it is kids, “marketing” is the work to be done and “multilevel” is how that person will be paid. When registering a company, you will be responsible for building a hierarchical organization at various levels, hence the “mutlinivel” name. The people you refer will be the first level; the right people for whom you indicated will be your second level and so on.
Some data from the Multi-Level Marketing
The Multi-Level Marketing (MLM), also known as Network Marketing, already represents 96.7% of the $ 32.18 billion of sales in the Direct Sales industry in the United States (Source: DSA – Direct Selling Association). In Brazil, however, this wave has just begun to form. According to the latest disclosure made by ABEVD, in 2009 the sector registered a growth of 18.4% over the last year, with a turnover of R $ 21.858 billion. Brazil is already the world’s fifth largest market of Direct Sales, although the Multilevel Marketing still less than 10% of revenues. It seems little, but remember that the MLM doubled its share in the last three years and is gaining more space in the media.
Numbers of MLM in the World
In eight American households, at least one develops an activity of MLM.
American Universities now offer Multilevel Marketing courses in their curricula.
27% of US GDP comes from the MLM industry.
24% of Japan’s GDP comes from the MLM industry.
20% of American millionaires built their fortune with business based on MLM.
In the United States, companies like Coca-Cola, Colgate Palmolive, Cit Bank, among others, have their own divisions Multi-Level Marketing or use of companies in the sector structure to transport some of its product lines, with features relevant to this sales system.
A LEGITIMATE BUSINESS, LEGAL AND ETHICAL.
Multilevel Industry Recognition
The MLM came in 1903 and in 1979 became a recognized industry when the US government understood the legitimacy of the operation of Amway Corporation, then the largest company in the industry. Since then, the MLM business model is understood as a legal way to distribute goods and compensate performances.
Commercial legitimacy of Network Marketing
For almost all countries around the world, thousands of MLM companies earn year after year, billions of dollars, with a total permissiveness by governments and bodies. It is an established industry like any other, which collects taxes, creates jobs, opportunities and wealth for people and nations.
It’s time for MLM in Brazil
Although we are still ‘dabbling’ in relation to the Multilevel Marketing, the Brazilian entrepreneur profile has been making the industry explode in recent years.
To endorse the statement that the “moment of Brazil has come,” beyond the geometric growth of traditional companies in the industry, such as Herbalife, Forever Living, Amway Corporation, among others, can also name a few giants that use this model to distribute their products, such as Unibanco and Polishop.